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REALTOR® Designations and Certifications

Does your REALTOR® have letters after their name on their business cards that you don't understand - for example, Jane Doe, CIPS, GRI? These are designations that the REALTOR® has earned through extra coursework and study in order to serve a niche audience.  The National Association of REALTORS® and its affiliated Institutes, Societies, and Councils provide a wide-range of programs and services that assist REALTORS® in increasing skills, proficiency, and knowledge. Designations and certifications acknowledging experience and expertise in various real estate sectors are awarded by NAR and each affiliated group upon completion of required courses. Read below to learn how the designation(s) that your REALTOR® has earned can help you in the real estate sales process.

Designations

ABR - Accredited Buyer Representative
The Accredited Buyer’s Representative (ABR®) designation is designed for real estate buyer agents who focus on working directly with buyer-clients at every stage of the home-buying process.

ALC - Accredited Land Consultant
The esteemed Accredited Land Consultants (ALCs) are the most trusted, knowledgeable, experienced, and highest-producing experts in all segments of land. Conferred by the REALTORS® Land Institute, the designation requires successful completion of a rigorous education program, a specific, high-volume and experience level, and adherence to an honorable Code of Conduct.

CCIM - Certified Commercial Investment Member
The Certified Commercial Investment Member (CCIM) designation is commercial real estate’s global standard for professional achievement, earned through an extensive curriculum of 200 classroom hours and professional experiential requirements. CCIMs are active in 1,000 U.S. markets and 31 other countries and comprise a 13,000-member network that includes brokers, leasing professionals, asset managers, appraisers, corporate real estate executives, investors, lenders, and other allied professionals.

CIPS - Certified International Property Specialist
 CIPS designees are up-to-date and active in many aspects of international real estate, whether it's purchasing a home abroad or helping a foreign buyer find a home (or business location) in the United States. The CIPS designation is held by both commercial and residential practitioners.

CPM - Certified Property Manager
CPM designees are recognized as experts in real estate management. Holding this designation demonstrates expertise and integrity to employers, owners, and investors.

CRB - Certified Real Estate Brokerage Manager
The Certified Real Estate Brokerage Manager (CRB) is awarded to REALTORS® who have completed advanced educational and professional requirements in the field of real estate management. CRB Designees streamline operations, integrate new technology and apply new trends and business strategies.

CRS - Certified Residential Specialist
The CRS designation signifies that the REALTOR® has undergone rigorous training in the areas of technology, finance, negotiation, marketing, and more.

CRE - Counselor of Real Estate
The Counselors of Real Estate®  is an international group of recognized professionals who provide seasoned, expert, objective advice on real property and land-related matters. Only 1,100 practitioners throughout the world carry the CRE® designation. Membership is by invitation only.

GAA - General Accredited Appraiser
 This designation is awarded to appriasers whose education and experience exceed state appraisal certification requirements and is supported by the National Association of REALTORS®.

GREEN - NAR's Green Designation
Through NAR's Green Designation, the Green REsource Council provides ongoing education, resources and tools so that real estate practitioners can successfully seek out, understand, and market properties with green features.

GRI - Graduate, REALTOR® Institute
REALTORS® with the GRI designation have in-depth training in legal and regulatory issues, technology, professional standards, and the sales process. Earning the designation is a way to stand out to prospective buyers and sellers as a professional with expertise in these areas.

PMN - Performance Management Network
The PMN focuses on negotiating strategies and tactics, networking and referrals, business planning and systems, personal performance management and  leadership development.

RAA - Residential Accredited Appraiser
For residential appraisers, this designation is awarded to those whose education and experience exceed state appraisal certification requirements and is supported by the National Association of REALTORS®.

SRS - Seller Representative Specialist
The Seller Representative Specialist (SRS) is designed to elevate professional standards and enhance personal performance. The designation is awarded to real estate practitioners by the Council of Real Estate Brokerage Managers (CRB) who meet specific educational and practical experience criteria.

SIOR - Society of Office and Industrial REALTORS®

The SIOR designation is held by only the most knowledgeable, experienced, and successful commercial real estate brokerage specialists. To earn it, designees must meet standards of experience, production, education, ethics, and provide recommendations.

SRES - Seniors Real Estate Specialist

The SRES® Designation program educates REALTORS® on how to profitably and ethically serve the real estate needs of the fastest growing market in real estate, clients age 50+. By earning the SRES® designation, you gain access to valuable member benefits, useful resources, and networking opportunities across the U.S. and Canada to help you in your business.

Certifications

AHWD - At Home with Diversity
The At Home With Diversity certification teaches REALTORS® how to conduct their business with sensitivity to all client profiles and build a business plan to successfully serve them.

BPOR - Broker Price Option Resource
The BPOR certification provides REALTORS® with knowledge and skills to perform accurate and professional broker price opinions (BPOs) and comparative market analyses (CMAs), while reducing risk and increasing opportunities.

C-RETS - Certified Real Estate Team Specialist
The Certified Real Estate Team Specialist certification is designed to improve team development, individual leadership skills, and financial performance. The courses provide the tools, strategies, and knowledge that are required of today’s real estate professionals who are either considering or currently operating in a team environment. It is for team leaders, team members, those looking to start a team, and those who simply want to sharpen their management skills.

e-PRO®
NAR's e-PRO® certification  teaches REALTORS® to use cutting-edge technologies and digital initiatives to link up with today's savvy real estate consumer.

MRP - Military Relocation Professional
NAR's Military Relocation Professional certification focuses on educating real estate professionals about working with current and former military service members to find housing solutions that best suit their needs and take full advantage of military benefits and support.

PSA - Pricing Strategy Advisor
Enhance your skills in pricing properties, creating CMAs, working with appraisers, and guiding clients through the anxieties and misperceptions they often have about home values with NAR’s PSA (Pricing Strategy Advisor) certification.

RENE - Real Estate Negotiation Expert 
This certification is for real estate professionals who want to sharpen their negotiation skills. The RENE certification program gives REALTORS® the tips and tools they need to be skillful advocates for their clients.

RSPS - Resort & Second Home Property Specialist
This certification is designed for REALTORS® who facilitate the buying, selling, or management of properties for investment, development, retirement, or second homes in a resort, recreational and/or vacation destination are involved in this market niche.

SFR - Short Sales & Foreclosure Resource
The SFR® certification  teaches real estate professionals to work with distressed sellers and the finance, tax, and legal professionals who can help them, qualify sellers for short sales, develop a short sale package, negotiate with lenders, safeguard your commission, limit risk, and protect buyers.







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Enhancing Property Ownership is brought to you by the Georgia REALTORS®. We are a non profit organization made of REALTORS® that fights for the rights of all property owners by operating under a strict Code of Ethics.

 

  

 

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